Digitizing Cultural Center of the Philippines’ cultural treasures

by Nickie Wang

The Cultural Center of the Philippines is embarking on a very crucial mission to preserve its vast collection of national, cultural, and historical materials kept in its minuscule library. At the moment, CCP’s repository of these national jewels is being converted into a digital hub that will preserve important print, audio, and film collections to make it globally available through the Internet.

The CCP library keeps approximately 40,000 hours of audio, 30,000 hours of tapes from its film archive, 6,500 photos, 28,000 photographic slides and at least 56,000 manuscripts of literary works. Around 600 additional video and audio recordings of performances are added into the vast collections every year.

To make these materials available for research and educational purposes, CCP president Raul Sunico recently announced the partnership of the country’s biggest cultural institution with EMC Corporation, a market leader in information infrastructure solutions. The joint venture will launch a nationwide project that will convert and integrate CCP’s entire audio-visual collection of Philippine arts and culture into digital and emergent forms. This first-of-its-kind collaborative project using EMC technology solutions will store, protect and manage CCP’s complete audio-visual archive dating back as far back as 1970.

“CCP is able to enhance its role to the arts community by making these materials available to the public. Not only that, this partnership will also benefit not only this generation but the youth of the future as well,” said Sunico during the project’s formal launch.

In supporting CCP’s vision on preserving the nation’s heritage, EMC has been closely collaborating with the CCP team and providing the necessary EMC products and technologies, including training support to start the project.

This digitization project has two phases: internal consolidation, storage management and digitization process limited to CCP internal users; and the making of these digitized contents available to external users via online, hopefully in 2012.

“Poetry, film, music, visual art and expressions of humanity are all part of a country’s national, cultural and historical heritage and, yet, many of these critical documents and cultural artifacts are at risk of disappearing without the right information infrastructure systems,” says David Webster, president of EMC in South East Asia, Australia and New Zealand, in a statement.

The project that started last year, and might take 10 years to be completed, will cost around P9 million. This initiative involves converting raw materials into digital and emergent formats. These will then be saved in a scalable storage, which according to the official of EMC, can be configured to allow storage expansion.

”EMC’s collaboration with CCP is a natural fit with our core business and expertise around storing, protecting and managing critical digital information assets,” say Ronnie Latinazo, country manager of EMC Philippines.

Latizano added that it has been a rewarding challenge for the company to help CCP create a virtual and interactive environment to make information on Philippines’ rich cultural past available and accessible to everyone.

Celeb word war goes digital

Today, celebrity catfights reach the public real-time [thanks] because of Twitter. These digital brawls unfold before our very eyes, and we can even join in the verbal tussle with just a click of a finger.

We are all aware of the rift between Sarah Geronimo and Cristine Reyes that became a major issue when the latter exploited the power of networking site Twitter to express her intense emotion. Then we also heard Sharon Cuneta slamming former celebrity doctor Hayden Kho who purportedly made a disapproving remark about her billboard on Edsa. Though Hayden vehemently denied that he was referring to Sharon’s before and after ad, the noise still launched a series of word war that made readers and showbiz fanatics too engrossed.

Just recently, Mo Twister and Ogie Diaz went tit-for-tat over a blind item that the latter posted in his blog. Stated in the post is that a certain segment host had been kicked out of a TV show by a resident controversial TV host. Naturally, the equally talkative DJ retaliated with an even nastier response on Twitter. But of course, nobody wanted to be outdone and continued to post snide comments against each other.

Now, here comes another word clash—Angelica Panganiban vs. Phil Younghusband and fans. Angelica tweeted her opinion on midfielder Phil’s interest in showbiz. Apparently, some Azkals fanatics were not happy with her opinion and reacted furiously hitting the Kapamilya actress way below the belt. Angelica’s beau Derek Ramsay is now involved in the word fight sending Angelica into tears every time she is interviewed. She even swore to sue people who hauled malicious remarks.

Well, borrowing and paraphrasing the lines of director Joey Reyes, these celebrities actually become famous and attract great interests not because of what they do in front of the cameras but what they do when the klieg lights are off. They should realize that social networking sites make them vulnerable to unsolicited and unpleasant comments from people who follow them. If they want to keep a private life, then might as well delete their accounts permanently. Otherwise, they just have to be responsible for every message they post.

Pacman is Internet savvy

To keep his fans abreast on the latest updates about him, Manny Pacquiao registered for a Twitter account. But after several weeks of maintaining it, he had thought of deleting the account because of the jabs he received from, you know, not so hardcore fans.

The boxing champ and lawmaker who has a Certificate Course in Development, Legislation, and Governance and was conferred with the Honorary Degree of Doctor of Humanities was caught off guard when he was criticized for his grammar and spelling. His initial counter-punch was to threat his fans that he would delete the account if they wouldn’t stop but retracted it immediately.

In recent interviews, Pacman said that he did not get pissed with the people who criticized his mistakes. He just answered that unlike other celebrity accounts, he is the one who personally updates the messages posted on the site. He took the punches positively and promised that his account will remain active for the benefit of those who do not mind his flaws in the English language.

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